Brand partnerships manager

Sorta Famous · Mumbai, India

Department: Brand & Partnerships

Reports to: Senior Business Development Manager

Location: Mumbai (On-site)

About the Role

Sorta Famous is looking for a Brand Partnerships Manager to support brand outreach, onboarding, and relationship management. This is an execution-focused, entry-to-mid level role ideal for someone early in their BD/partnerships career who wants to build a foundation in agency client acquisition, sponsorship coordination, and brand relationship management.

Key Responsibilities Identify and research potential brand prospects across categories for outreach Support the Senior Business Development Manager in preparing pitch decks, proposals, and outreach materials Conduct initial outreach and follow-ups with prospective brands via email, Linked In, and calls Coordinate meeting scheduling and maintain organized records of brand conversations and pipeline status Assist in onboarding new brand partners, collecting documentation, coordinating kickoff calls, and ensuring smooth handover to servicing teams Maintain and update the brand partnership tracker/CRM with accurate, current pipeline data Support in drafting basic partnership terms and coordinating with internal teams for contract finalization Track industry news, brand marketing budgets, and competitor activity to flag potential leads Assist with logistics for brand meetings, events, and networking opportunities Provide administrative and coordination support to the Brand Manager on ongoing partnership accounts

Requirements 2-3 years of experience in brand partnerships, client servicing, or brand coordination (agency exposure preferred but not mandatory) Strong written and verbal communication skills Highly organized with good attention to detail and follow-through Comfortable with outreach and cold communication (email, Linked In, calls) Basic understanding of PR, social media, or marketing agency operations is a plus Proficiency in Excel/Google Sheets and comfortable learning CRM/tracking tools Self-starter attitude with willingness to learn the full partnership lifecycle

Key Result Areas Number of qualified leads/prospects sourced per month Outreach response rate and meetings scheduled Accuracy and timeliness of pipeline tracking Support quality in onboarding (smooth handovers, complete documentation)