Performance Marketing- AM

Aptita · Pune city, India

Role- Performance Marketing- AM

Experience: 3- 5 years (from Agency Background)

Location- Pune

Skillset- Google Ads, Handling Domestic clients, Client communication, strategy making

Day-to-day responsibilities include:

● Leads strategy, performance, and account management on all key digital channels (Search, Social, Programmatic etc.) for a variety of clients.

● Be responsible for the full client management process from enabling acquisition and onboarding to day-to-day Digital Ad Operations and performance of client accounts, requiring interaction with both internal and external stakeholders.

● Work with leadership to modify strategic plans to provide expert advice, strategic thinking, and guidance to clients on all digital campaigns and delivery.

● Performing keyword research, creative analysis, writing ad copy, developing search traffic estimates, segmenting keywords into campaign structures and aligning them based on business goals, optimizing content, and contributing to the technical consulting needs of our clients’ program

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