SEO Expert

Sectem · Islamabad, Islamabad Capital Territory, Pakistan

We're looking for an experienced SEO Expert to own organic search strategy across client accounts from local SEO and Google Business Profile management to on-page optimization, content strategy, and technical SEO. You'll be the team's authority on what drives rankings and local visibility, and you'll work closely with content, design, and video to make sure every asset we produce is built to perform in search.

Responsibilities

• Develop and execute SEO strategies (on-page, off-page, technical, and local) across multiple client accounts


• Own Google Business Profile management: optimization, posts, review strategy, and local ranking factors


• Conduct keyword research and competitor analysis to guide content and site strategy


• Perform technical SEO audits (site speed, crawlability, indexing, structured data) and coordinate fixes with


• developers


• Build and execute local SEO strategies, including city/service landing pages


• Track, analyze, and report on rankings, organic traffic, and conversions using tools like Google Search Console, GA4, and rank trackers


• Stay current on search algorithm updates and adjust strategy proactively


• Present SEO performance and strategy recommendations to clients and internal stakeholders

Requirements

• 5+years of hands-on SEO experience, agency experience strongly preferred


• Proven track record improving organic rankings and local search visibility


• Strong working knowledge of Google Search Console, GA4, and SEO tools (Semrush, Ahrefs, or similar)


• Deep understanding of local SEO and Google Business Profile best practices


• Solid grasp of technical SEO fundamentals (site architecture, schema markup, Core Web Vitals)


• Strong analytical skills and comfort building client-facing reports


• Excellent written communication for content and client-facing strategy documents