Copywriter

Moksha Media Group · India

Role Overview

We are looking for a creative and performance-driven Copywriter to craft compelling brand narratives, advertising copy, campaign messaging, website content, and high-converting digital content across multiple platforms. The ideal candidate should have strong storytelling abilities, a deep understanding of branding and consumer psychology, and the ability to create engaging content that drives brand awareness, engagement, and conversions.

Key Responsibilities

• Write compelling copy for social media, advertising campaigns, websites, landing pages, email marketing, and marketing collateral.
• Develop engaging captions, ad copy, taglines, headlines, product messaging, and brand communication assets.
• Create high-performing content for Instagram, LinkedIn, YouTube, Meta Ads, Google Ads, websites, and digital marketing campaigns.
• Collaborate closely with Creative, Design, Video Production, Marketing, and Account Management teams to execute integrated campaigns.
• Develop brand storytelling aligned with client objectives, target audience, and consumer behaviour.
• Work on AI-assisted content workflows and modern content creation tools to improve productivity and content quality.
• Ensure consistency in tone, messaging, and brand voice across all communication channels.
• Proofread, edit, and optimize content for readability, engagement, SEO, and conversion.
• Stay updated with digital marketing trends, content strategies, social media trends, and emerging consumer behaviour.

Required Skills & Qualifications

• 3–4 years of experience in Copywriting, Content Writing, Advertising, Brand Communication, or Creative Strategy.
• Strong portfolio showcasing advertising campaigns, social media content, website copy, and brand storytelling.
• Excellent writing, editing, proofreading, and storytelling skills.
• Strong understanding of digital marketing, branding, advertising psychology, and audience engagement.
• Experience writing copy for social media, paid advertising, performance marketing, and digital campaigns.
• Ability to independently conceptualize and execute creative content strategies.
• Familiarity with AI writing tools and modern content creation platforms is an added advantage.
• Strong attention to detail with excellent communication and collaboration skills.

Why Join Us

• Work on high-impact creative campaigns for leading national and global brands.
• Gain exposure to AI-powered content production and next-generation media technologies.
• Collaborate with highly talented professionals across branding, production, design, and digital marketing.
• Thrive in a fast-paced, innovation-driven creative environment.
• Enjoy strong learning opportunities, ownership, and career growth.

IMPORTANT DETAILS

Experience: 3–4 Years

Salary: Up to 5.5 LPA

Location: Kalyan Nagar, Bangalore (On-site)

Job Type: Full-time