Lead Visual Director for E‑commerce & Brand Campaigns

X Up Brands · Islamabad, Islamabad Capital Territory, Pakistan

XUP Brands is seeking a Video and Photography Lead to direct, execute, and manage high‑quality visual content across our e‑commerce brands. This role blends creative vision with commercial performance, preserving each brand’s identity while scaling content production for product listings, social media, and marketing campaigns.

You will lead a team of photographers, videographers, editors, and freelancers, oversee pre‑production, studio operations, and end‑to‑end post‑production, ensuring assets