Crm manager – real estate
One Nine Rezo · State bank of hyderabad, India
FULL TIMEpermanent
Job Description
We are looking for a CRM Manager / Executive to take complete ownership of our CRM system and ensure smooth management of leads, sales activities, follow-ups, site visits, and customer data. The candidate will be responsible for CRM setup, daily operations, reporting, coordination with sales & marketing teams, and maintaining accurate data throughout the sales funnel.
Key Responsibilities Take complete ownership of the CRM software and its day-to-day operations
Manage and maintain all leads received from Meta, Google, portals, website, Whats App, calls, and other sources
Ensure proper lead entry, allocation, tracking, and status updates
Assign leads to the appropriate sales team members
Monitor sales team lead follow-ups and response time
Track the complete lead journey:
Lead → Contacted → Qualified → Site Visit → Follow-up → Negotiation → Booking
Maintain accurate customer and prospect information in the CRM
Track site visits, cancellations, reschedules, negotiations and closures
Create and maintain CRM pipelines, stages, forms, fields, workflows and automations
Set up and manage lead integrations with Meta Ads, Google Ads, website, Whats App, portals, etc.
Identify and resolve CRM-related technical or operational issues
Coordinate with CRM/software vendors or technical teams whenever required
Prepare daily, weekly and monthly CRM reports
Provide reports on:
Total leads
Source-wise leads
Salesperson-wise leads
Follow-ups
Qualified leads
Site visits
Negotiations
Bookings
Conversion rates
Monitor lead quality and source-wise performance
Ensure no leads are missed, duplicated, or left without follow-up
Maintain proper data hygiene and CRM discipline
Train and support sales team members on CRM usage
Create SOPs and ensure the sales team follows the CRM process
Coordinate closely with Digital Marketing, Sales and Management
Provide insights to management regarding lead performance, sales pipeline and conversions
Required Skills Experience with CRM software / Real Estate CRM
Strong knowledge of lead management and sales pipeline management
Understanding of Meta & Google lead integrations
Good knowledge of Excel / Google Sheets
Strong reporting and analytical skills
Good communication and coordination skills
Ability to manage large volumes of leads
Problem-solving and troubleshooting ability
Strong attention to detail
Preferred Experience CRM Executive: 1–3 years
CRM Manager: 3–6+ years
Real estate industry experience preferred
Experience with CRM platforms such as Lead Squared, Zoho CRM, Salesforce, Sell. Do, Broker Spot, CRM24/real-estate CRMs is an advantage.
Key Requirement The selected candidate should be able to handle the complete CRM function independently—from CRM setup, lead integration, and lead management to sales tracking, reporting, automation, data management, and CRM optimization.
Key Responsibilities Take complete ownership of the CRM software and its day-to-day operations
Manage and maintain all leads received from Meta, Google, portals, website, Whats App, calls, and other sources
Ensure proper lead entry, allocation, tracking, and status updates
Assign leads to the appropriate sales team members
Monitor sales team lead follow-ups and response time
Track the complete lead journey:
Lead → Contacted → Qualified → Site Visit → Follow-up → Negotiation → Booking
Maintain accurate customer and prospect information in the CRM
Track site visits, cancellations, reschedules, negotiations and closures
Create and maintain CRM pipelines, stages, forms, fields, workflows and automations
Set up and manage lead integrations with Meta Ads, Google Ads, website, Whats App, portals, etc.
Identify and resolve CRM-related technical or operational issues
Coordinate with CRM/software vendors or technical teams whenever required
Prepare daily, weekly and monthly CRM reports
Provide reports on:
Total leads
Source-wise leads
Salesperson-wise leads
Follow-ups
Qualified leads
Site visits
Negotiations
Bookings
Conversion rates
Monitor lead quality and source-wise performance
Ensure no leads are missed, duplicated, or left without follow-up
Maintain proper data hygiene and CRM discipline
Train and support sales team members on CRM usage
Create SOPs and ensure the sales team follows the CRM process
Coordinate closely with Digital Marketing, Sales and Management
Provide insights to management regarding lead performance, sales pipeline and conversions
Required Skills Experience with CRM software / Real Estate CRM
Strong knowledge of lead management and sales pipeline management
Understanding of Meta & Google lead integrations
Good knowledge of Excel / Google Sheets
Strong reporting and analytical skills
Good communication and coordination skills
Ability to manage large volumes of leads
Problem-solving and troubleshooting ability
Strong attention to detail
Preferred Experience CRM Executive: 1–3 years
CRM Manager: 3–6+ years
Real estate industry experience preferred
Experience with CRM platforms such as Lead Squared, Zoho CRM, Salesforce, Sell. Do, Broker Spot, CRM24/real-estate CRMs is an advantage.
Key Requirement The selected candidate should be able to handle the complete CRM function independently—from CRM setup, lead integration, and lead management to sales tracking, reporting, automation, data management, and CRM optimization.